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Save the Ocean
We've partnered with The Ocean Cleanup project to support their mission to rid the world’s oceans of plastic. NatureFish Lures is dedicated towards realizing this mission and working towards a future where plastic no longer pollutes our oceans. We are donating a percentage of all profits to support this global initiative. With the help and support of individuals, corporations and governments all over the world, we can all achieve the goal to rid the world’s oceans of plastic.
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Top 11 Fishing Gifts Under $100 for 2020
Are you looking to buy a gift for that special angler in your life this holiday season, but not entirely sure where to start? We are here to help! Every...

5 Essential Saltwater Fishing Lures
Looking to increase your saltwater fishing strike rate, yet don't want to lug a massive tackle box full of lures along with you? Then look no further! Our guide of...

Why You Should Use Crankbait Lures
There is perhaps no lure more versatile than a crankbait. This style of lure will catch fish of all species in all seasons, whether you're casting or trolling. Â What...